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Video Production & Commercial Photography
We work tirelessly to bring to you content that will be interesting and useful at the same time.
The information we provide in our blog has been carefully researched and put together by either Jim Moustakas or specialist researchers in relevent fields.
Killer Amazon Trends
Using video to enhance your online shopping experience As more and more companies choose to utilise an online marketplace for all of their products, it is essential to understand what trends are working to maximise sales performance. With a significant percentage of companies choosing Amazon, the need to be present on this platform is undeniable. There are key Amazon trends that are applicable...
Future Trends in Media
Keeping the interest of your audience in 2019 and beyond will prove to be difficult. If your marketing strategy is only to post photographs and the occasional video, you better think again. This type of content isn’t going to cut it in 2019, 2020 and the future. Future trends in media will be much more diverse and engaging. The viewer and shopper will become more engaged and ‘hands on’ with your...
Why you should not buy online followers
When you first start your business attracting the right type of clientele is crucial for sales success and business growth. The same is true for marketing and attracting customers online. Organically reach or targeting your audience through crafted ads requires a strategic approach. You should never buy online followers. Ever. They Said For a Small Amount I Could Instantly Have 1000 Followers....
Maximise your Linkedin Presence: Grow and Add Value to Your Community
Linkedin is a business version of Facebook for professionals. It is where you go to create new connections and meet people who are at businesses you want to do business with. There is a myriad of marketing, analytics and sales tools you can use to help you along your professional networking journey. So before we begin, it’s best to make sure you have a complete, up-to-date profile and business...
Maximise your Facebook Presence
We are all familiar with the use of a platform like Facebook as a personal, social interaction tool. However, if you are running a business and wish to expand your reach, engage more customers and grow your consumer base, you need to maximise your Facebook presence. You can easily enrich your presence by creating a Facebook business page. Given the tens of millions of business accounts that...
Why it is Important to Have Strategic Partnerships?
To understand why strategic partnerships are important, first we have to understand what they are. A strategic partnership is a situation when one business forms a relationship with another company or individual. This is to the benefit of both parties. It can be a formal large scale agreement, or two individuals working towards individual goals. Each has some to offer and gain from the other....
Professional Product Photography and Video Builds Brand Trust and Customer Loyalty
Enhance the consumer shopping experience with eCommerce Are you engaging with your audience consistently? Do you create posts? How about articles that drive consumer conversations? Are you showcasing your products using professional product photography or video? These are good questions to ask yourself. Especially when looking at a brand building exercise. But, how do you go about creating these...
The Art of Persuasion through Video and Photography
Increasing business in this modern online world is challenging. It seems everyone is competing with your customer’s dollar. So, what can you do to stand out? Reaching new clientele or acquiring more business doesn’t have to be rocket science. If you look at it, simply it is an easy path to get to number one. Probably the best method of making your business stand out is using the art of...
How Video Increases Online Conversions
Video is a dream content solution for maintaining high engagement on a website, blog or e-commerce site. Some of the stats supplied by the second highest rating website, YouTube, are a good indication of how video increases online conversions. For instance, Google says - digital video is the new way of window shopping. This is indeed true with a younger demographic. When looking at the...
How to Create Beautiful Marketing Content with Photography and Video
Marketing is changing dramatically. More people expect to see photography and video content before they even walk into a store or make an online purchase. It's why creating engaging content is essential. This ensures an accurate and true representation of your products and services that also align with your brand strategy. Utilising the most appropriate level of equipment and services to capture...