When creating your next corporate video to promote your products or team, there are some critical elements to consider. It would be easy to drive into video production without a plan or idea of how to best achieve it. But the results would be almost unusable for...
Telling the story about your business should be authentic. There are many businesses out there who don’t take this view, and the results can be devastating for the viewer. For example, there’s nothing worse than seeing video stock footage or an...
Long before smartphones, old school flip cameras and Youtube became popular and mainstream, wanting a video for your business meant an investment above $20,000. Due to the advent of technology, the cost of camera equipment and editing software has significantly...
In the contemporary world, video content for your brand is non-negotiable when it comes to creating a successful digital marketing campaign. Just about everything in marketing has changed or at least modified in the last ten years, but the creative brief stays the...
Without a doubt, using video to communicate any message is key to consumer awareness and engagement. The same applies to big industry in trying to deliver solutions on a far larger scale while still capturing investment from crucial sectors. The use of professional...
