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The Guide to Instagram TV

The Guide to Instagram TV

Instagram TV, or IGTV, is a new challenger in the long-form social video content market. As a result of being popular the platform needed an option for creating and viewing video content. The essential difference being, IGTV provides vertical video creation and...
Creating SnapChat Video Advertisements

Creating SnapChat Video Advertisements

SnapChat has long been considered the social media playground for young users. Moreover, its performance with that demographic proves that. The millennial app sends quick bites of content to and from users with fun filtered images, text and video. However, there are...
What Is TikTok and Why Is It So Important?

What Is TikTok and Why Is It So Important?

TikTok is a Chinese social media application that is gaining significant traction. The app targets younger and first-time internet users. It is leading the way in social media activity in the growing Asian markets such as China and India. This new social media service...
How to Create a Video Marketing Strategy

How to Create a Video Marketing Strategy

How should you go about creating a video marketing strategy? What are the best practices and how many different versions of videos should you create? These are all excellent questions, and in this article, we will explain the best practice for reaching your target...

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