Visionair media – blog

We work tirelessly to bring to you content that will be interesting and useful at the same time. The information we provide in our blog has been carefully researched and put together by either Jim Moustakas or specialist researchers in relevent fields.

COVID-19: Small to Medium Business Support

COVID-19: Small to Medium Business Support

Visionair Media team are open for business and are here to help organisations where it can. Since the COVID-19 pandemic was announced in the 12th of March 2020, our world has not been the same. On the local front, we, the team at Visionair have been working on innovating the implementation of our service delivery and assisting community groups and likeminded businesses, where we can. Over the last week, we have made the decision to execute a range of initiatives to help support our community at this time. Our aim is to stop the curve, limit the negative financial and economic impact on our community and ensure the well-being and safety of the Australian community.

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TikTok: Is it a good platform for your business?

TikTok: Is it a good platform for your business?

Is your target audience on the younger side? That is, teenagers and young adults. Then TikTok has numerous benefits for your business. You just need to know precisely what these benefits are and how your business can gain from them. Benefits of TikTok for businesses Here are core reasons why your business cannot afford to ignore this platform: Not saturated yet Competition for user attention on...

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Interesting Youtube Facts And Figures

Interesting Youtube Facts And Figures

Just imagine a day without watching videos on Youtube. You Can't even think of it, right? Such is the impact of Youtube on our daily lives. As internet marketers and brands, Youtube offers a lot. Just after Google, it serves as the second largest search engine, which shows this platform's dynamics. More than 1.9 billion users are currently dealing with Youtube, which is more than Facebook and...

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A Basic Guide to Creating Videos on a Start-up Budget

A Basic Guide to Creating Videos on a Start-up Budget

Videos are dominating online traffic, and have become a big part of many companies' marketing strategies. A professional-quality video will generate leads and convert then down the sales funnel. Creating promo videos may sound costly, overwhelming, and time-consuming, but it isn't. Here are some thrifty tips for creating videos on a start-up budget: Create a Compelling Script The objective of...

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Brand Building 101: Why You Need Videos to Showcase Your Brand

Brand Building 101: Why You Need Videos to Showcase Your Brand

When scrolling through your Instagram or Facebook feed, the first thing you'll notice is that videos form the bulk of the content on those pages. While at it, you probably found yourself sucked into the videos. In today's age of social media, video content is everything. A recent survey established that the modern consumer would rather watch videos than read long blocks of text. If you...

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4 Reasons Why Videos Generate Quick SEO Results

4 Reasons Why Videos Generate Quick SEO Results

Video content is a powerful marketing tool whose momentum seems to be ever on the rise. Businesses are banking on video marketing to boost their conversion rates and maximise return on investment (ROI). And consumers seem to love it all the more. Actually, more studies show that customers have a huge preference for video content, especially from their favourite brands. Moreover, they are more...

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How To Produce a Video That Generates Sales: Step by Step

How To Produce a Video That Generates Sales: Step by Step

In the digital age we are living in, video marketing has grown to become the most compelling way to engage consumers. Its ability to increase conversions and average order value (AOV), coupled with the high return on investment, makes it an indispensable marketing component. In fact, companies that use video in their marketing strategy report a 144% increase in purchase rate, which is quite an...

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Using Virtual Reality (Part 2): Creating Unique Experiences for Customers

Using Virtual Reality (Part 2): Creating Unique Experiences for Customers

In Part 1 of our series on virtual reality, we covered how you can create unique real estate home tours, plus endless marketing opportunities. Now it's time to see how you put virtual reality into practice. At Visionair Photography, we're changing the game in how we present photography and video for Australian companies. The most important part of using virtual reality is creating realistic and...

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Stock Video Footage- Is it Worth Using

Stock Video Footage- Is it Worth Using

You have a great brand story to tell. Your shots of the characters are perfect, and the setting of your scenes blends with your costumes to sell your brand identity. What remains now are precise additional clips that will enhance your story by breaking the monotony of narration, creating vivid imagery, or tie scenes together so that your story flows smoothly. Your choice of the source of these...

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How to Get Video Testimonials From Customers

How to Get Video Testimonials From Customers

The quality of a brand's products/services, coupled with how well it packages its marketing message, are two key determinants of its success. Telling authentic customer stories has become one of the most powerful marketing strategies out there. Through testimonials, brands are packaging persuasive, customer feedback that provides irrefutable social proof. The success is mostly because majority...

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10 Ways Video Production is helping Australians through COVID-19?

10 Ways Video Production is helping Australians through COVID-19?

1. Virtual Events and Live Broadcasting The rise of ‘Virtual Events’ and ‘Live Broadcasting’ is here. According to Forbes, virtual events have been up by 1000% this year. During the initial rise of COVID-19, many event operators either cancelled or postponed their physical events due to restrictions on mass gatherings however, many learnt how to pivot through with digital events. Virtual events...

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F10, 1-15 Barr Street
Balmain,
Sydney 2041
Phone: 1300557099