by Leigh Diprose | Apr 15, 2019 | Product Photography
When you first start your business attracting the right type of clientele is crucial for sales success and business growth. The same is true for marketing and attracting customers online. Organically reach or targeting your audience through crafted ads requires a... 
by Leigh Diprose | Mar 4, 2019 | Photography General, Product Photography, Video Production
Are you engaging with your audience consistently? Do you create posts? How about articles that drive consumer conversations? Are you showcasing your products using professional product photography or video? These are good questions to ask yourself. Especially when... 
by Leigh Diprose | Mar 4, 2019 | Photography General, Product Photography, Video Production
Marketing is changing dramatically. More people expect to see photography and video content before they even walk into a store or make an online purchase. It’s why creating engaging content is essential. This ensures an accurate and true representation of your... 
by Leigh Diprose | Feb 8, 2019 | Product Photography, Video Production
There are many ways to market a product. You might like to target your customers with a humorous approach or talk to their emotions. Whatever the direction might be there is one thing you must do as a marketer, communicate your marketing message ethically. Marketing... 
by Leigh Diprose | Feb 8, 2019 | Product Photography, Video Production
The creation of compelling content is key to customer engagement. Your two greatest content sources are photography and video. For the greatest effectively use one or both mediums on social media platforms and websites. To become an industry leader create content that... 
by Leigh Diprose | Feb 8, 2019 | Product Photography, Video Production
What is content? Content is the type of medium that consumers seek to drive their viewing, reading and purchasing decisions online. Content can come in many forms. For example, to create content for social media you could film either a video, take some photos or...