BLOG
Lets Talk Content Creation
Video Production & Commercial Photography
We work tirelessly to bring to you content that will be interesting and useful at the same time.
The information we provide in our blog has been carefully researched and put together by either Jim Moustakas or specialist researchers in relevent fields.
Australia’s Tourism Boom: Why video marketing is so crucial
We have all had this experience. Slogging through the daily grind with no end in sight. Then you happen upon a video of a dream destination that is bright, vibrant and seems tailored to the sort of travel experience you have always wanted. So, did the video get your attention? We are guessing it did. Australian brands who produce videos have one leg up above their competitors. That’s one of the...
Creating a Brand Buzz with Video and Photography
With so many businesses online all competing for the same consumer dollar it can be hard to stand out. Even though your company might be smaller than most, there are some ways you can help your brand grow. For example, you could use video and photography to create brand buzz online that will help elevate your products and give you stronger brand recognition. So how do you go about creating buzz...
Using Effective Lifestyle Shots to Increase Amazon Sales
Amazon is the largest online listing for products. Over one-third of products sold on Amazon are from third parties. It is for this reason you need to make sure your products stand out from the rest. People judge Amazon listings on their photos. Just uploading a couple of photos supplied by the manufacturer isn’t enough. If you genuinely want to increase your Amazon sales, you have to use...
Drone restrictions for Invictus Games
The Invictus Games is an international adaptive multi-sport event, created by Prince Harry, in which wounded, injured or sick armed services personnel and their associated veterans take part in sports including wheelchair basketball, sitting volleyball, and indoor rowing. Restrictions will apply to the use of drones (remotely piloted aircraft) around Invictus Games venues. These will be in place...
Raising Awareness: Vinnies CEO Sleepout
Vinnies CEO Sleepout is all about a chance to raise awareness about homelessness. Our very own Jim Moustakas, the director of Visionair, will be taking part in this activity. It's a chance to capture the various images of the night. What is the sleepout all about? At Vinnies CEO Sleepout, the focus is to raise awareness about the reality of being homeless. Thousands of all strands...
Ten Signs You Should Invest In Product Photography in Sydney (Part 2)
In Part 1, we looked at how essential product photography is in introducing a product online. Even if you're trying to push older products, using a professional product photographer should become a normal part of your marketing spend. Besides the first five signs in Part 1, you have five more compelling reasons to invest in product photography that may go beyond what you usually think about. 1....
Ten Signs You Should Invest In Product Photography in Sydney (Part 1)
Those of you working as product developers in Sydney are probably ready to start promoting your product this year through a carefully crafted online marketing campaign. Perhaps you have everything worked out other than what images you're going to use of your new product. If you're still wondering how you'll manage product photography, you're already missing a big chunk of your marketing plan....
How Video can Improve Your Product Sales!
Lights, Camera, Action: Boosting Sales through Video Magic! In today's digital age, video has become an increasingly popular and powerful tool in the world of marketing. With its ability to engage and captivate audiences, video has proven to be an...
Vinnies CEO Sleepout: Capturing the Night in Photos
Having a CEO sleepout might sound like something you wouldn't see the head of a company do, but it's worth it when it's for a good cause like homelessness. Here at Visionair Photography, our CEO (Jim Moustakas) is going to take part in a project called Vinnies Sleepout. It's a cause he and our company support in full, though it's also a call for a new photo project. The initial goal is to raise...
Amazon Product Photography + Tips
Amazon Product Photography + Tips AMAZON READY? – Building entrepreneurs overnight The online shopping retail giant Amazon is coming to Australia. It is estimated that Amazon made over $177 Billion USD in 2017. Most of this success can be attributed to their...