Maximising the power of a customer review. Using customer reviews in your video marketing strategy is extremely important. Already proven to be highly impactful. As a result, you should be incorporating such a solution into your video marketing. Scripted and...
Businesses that offer physical products for customers to purchase have a significant advantage in how they build a marketing strategy. Photography and video highlight the physicality of the product. It’s dimensions, its scale and its practical use. A lifestyle...
A case study video is a great application to show how your products or services work for actual customers. They highlight how your brand can also bring value to potential customers. Case study videos are similar to customer reviews, however, with a far more structured...
Instagram TV, or IGTV, is a new challenger in the long-form social video content market. As a result of being popular the platform needed an option for creating and viewing video content. The essential difference being, IGTV provides vertical video creation and...
SnapChat has long been considered the social media playground for young users. Moreover, its performance with that demographic proves that. The millennial app sends quick bites of content to and from users with fun filtered images, text and video. However, there are...
