by Leigh Diprose | Apr 16, 2020 | Film Production
When creating your next corporate video to promote your products or team, there are some critical elements to consider. It would be easy to drive into video production without a plan or idea of how to best achieve it. But the results would be almost unusable for...
by Leigh Diprose | Feb 28, 2020 | Film Production
One of the toughest tasks of any marketing team is to convince others of the value of video marketing. Getting management to approve your video marketing project is going to take some work. It can be challenging to pre-determine the value, but you must look for...
by Leigh Diprose | Feb 12, 2020 | Film Production
Telling the story about your business should be authentic. There are many businesses out there who don’t take this view, and the results can be devastating for the viewer. For example, there’s nothing worse than seeing video stock footage or an...
by Leigh Diprose | Jan 9, 2020 | Film Production
Long before smartphones, old school flip cameras and Youtube became popular and mainstream, wanting a video for your business meant an investment above $20,000. Due to the advent of technology, the cost of camera equipment and editing software has significantly...
by Leigh Diprose | Jan 9, 2020 | Film Production
In the contemporary world, video content for your brand is non-negotiable when it comes to creating a successful digital marketing campaign. Just about everything in marketing has changed or at least modified in the last ten years, but the creative brief stays the...
