by Leigh Diprose | Feb 8, 2019 | Film Production, Product Photography
What is content? Content is the type of medium that consumers seek to drive their viewing, reading and purchasing decisions online. Content can come in many forms. For example, to create content for social media you could film either a video, take some photos or...
by Leigh Diprose | Jan 31, 2019 | Film Production
To create your own video for social media you do need to put in some preparation, planning and thought. Producing your own videos can give your finished product a more authentic feel, which your audience will appreciate. Your voice resonates well with viewers on...
by Leigh Diprose | Jan 31, 2019 | Film Production
More people want to view videos over all other content. Social media platforms have the highest reach. Creating compelling video content for your social media or next campaign requires planning and a solid strategy. Just like any marketing campaign, you need to model...
by Leigh Diprose | Jan 31, 2019 | Film Production
As you most likely know from stumbling across this article, video is on the rise as a way to increase sales. Around 8 in 10 people want to watch videos from brands, compared with reading or viewing pictures. It’s a staggering figure, but one you should capitalise on...
by Leigh Diprose | Oct 25, 2018 | Film Production
With many products being released all the time across many skews understanding the product’s technology and functionality can often be confusing. A product video can often be the saving grace in explaining what the product does and how the person should interact...