by Leigh Diprose | Jan 31, 2019 | Film Production
In 2018 video engagement was one of the leading ways of driving traffic to a product or website. It didn’t matter if the video was hosted on a site or via social media, people engaged with the medium far more than reading static blog or webpage. Next year the...
by Leigh Diprose | Jan 31, 2019 | Film Production
Running a business which delivers products and services to consumers requires a video marketing strategy. A crucial part of this is to communicate your brand and how it stands out from your competitors. Your brand is your identity, heritage and your values. It is...
by Leigh Diprose | Dec 3, 2018 | Film Production
Why use video for marketing? It’s a question commonly asked by businesses who haven’t yet implemented a strategy for content. Customers are wanting and expecting to see video content to guide their purchasing decisions. Research suggests more than 50% want...
by Leigh Diprose | Nov 29, 2018 | Film Production, Photography General
Engaging with your customers can be one of the hardest things to do online. This is especially true if you are planning a sales and marketing strategy for one of your products. If you find yourself stuck for ideas and you are new to marketing space, then there is...
by Leigh Diprose | Oct 25, 2018 | Film Production
With more and more time spent on social media platforms, it is no wonder video is becoming increasingly popular. On your next outing take a look around at the number of people engaged in watching videos on their smart devices. The trend is obvious. Growth in video is...