by Leigh Diprose | Aug 28, 2019 | Film Production
Script planning is essential when creating a professional marketing video. Script planning ensures that your marketing video aligns with your overall marketing strategy. It ensures that critical messages in your marketing video stay on point and address your overall...
by Leigh Diprose | Aug 28, 2019 | Film Production
Traditionally businesses have looked to video solutions to try to engage customers or other business opportunities. Video is a highly effective way to promote your products, your promotions and your brand. Video is a great way to generate leads and conversions....
by Leigh Diprose | Aug 28, 2019 | Film Production
Businesses that offer physical products for customers to purchase have a significant advantage in how they build a marketing strategy. Photography and video highlight the physicality of the product. It’s dimensions, its scale and its practical use. A lifestyle...
by Leigh Diprose | Jul 17, 2019 | Film Production
Instagram TV, or IGTV, is a new challenger in the long-form social video content market. As a result of being popular the platform needed an option for creating and viewing video content. The essential difference being, IGTV provides vertical video creation and...
by Leigh Diprose | Jul 17, 2019 | Film Production
SnapChat has long been considered the social media playground for young users. Moreover, its performance with that demographic proves that. The millennial app sends quick bites of content to and from users with fun filtered images, text and video. However, there are...
