Why use video for marketing? It’s a question commonly asked by businesses who haven’t yet implemented a strategy for content. Customers are wanting and expecting to see video content to guide their purchasing decisions. Research suggests more than 50% want...
Engaging with your customers can be one of the hardest things to do online. This is especially true if you are planning a sales and marketing strategy for one of your products. If you find yourself stuck for ideas and you are new to marketing space, then there is...
Why a promotional video? A promotional video can help transform what your company stands for. As the brand you have complete control over the look and feel of what is produced. Ultimately a video can tell the complete story of your brand in the most powerful and...
With many products being released all the time across many skews understanding the product’s technology and functionality can often be confusing. A product video can often be the saving grace in explaining what the product does and how the person should interact...
A video is the most engaging way to build your brand. Therefore it is essential to do the research and understand how to maximise its reach online. To start with you have to ask yourself the question. Are your videos engaging? Do they bring value or entertainment to...
With more and more time spent on social media platforms, it is no wonder video is becoming increasingly popular. On your next outing take a look around at the number of people engaged in watching videos on their smart devices. The trend is obvious. Growth in video is...
