by Leigh Diprose | Feb 8, 2019 | Film Production
There are many ways to market a product. You might like to target your customers with a humorous approach or talk to their emotions. Whatever the direction might be there is one thing you must do as a marketer, communicate your marketing message ethically. Marketing...
by Leigh Diprose | Feb 8, 2019 | Film Production
The creation of compelling content is key to customer engagement. Your two greatest content sources are photography and video. For the greatest effectively use one or both mediums on social media platforms and websites. To become an industry leader create content that...
by Leigh Diprose | Feb 8, 2019 | Film Production
What is content? Content is the type of medium that consumers seek to drive their viewing, reading and purchasing decisions online. Content can come in many forms. For example, to create content for social media you could film either a video, take some photos or...
by Leigh Diprose | Jan 31, 2019 | Film Production
To create your own video for social media you do need to put in some preparation, planning and thought. Producing your own videos can give your finished product a more authentic feel, which your audience will appreciate. Your voice resonates well with viewers on...
by Leigh Diprose | Jan 31, 2019 | Film Production
More people want to view videos over all other content. Social media platforms have the highest reach. Creating compelling video content for your social media or next campaign requires planning and a solid strategy. Just like any marketing campaign, you need to model...
by Leigh Diprose | Jan 31, 2019 | Aerial Photography, Film Production, Photography General
Drone photography is not a new photography or video tool. The technology has been around in cinematic movie and television production for some time. And of course, there is a strong demand for drone technology at a consumer level. However, it has now become a more...