by Leigh Diprose | Mar 4, 2019 | Film Production
Video is a dream content solution for maintaining high engagement on a website, blog or e-commerce site. Some of the stats supplied by the second highest rating website, YouTube, are a good indication of how video increases online conversions. For instance, Google...
by Leigh Diprose | Mar 4, 2019 | Film Production, Photography General
Marketing is changing dramatically. More people expect to see photography and video content before they even walk into a store or make an online purchase. It’s why creating engaging content is essential. This ensures an accurate and true representation of your...
by Leigh Diprose | Feb 8, 2019 | Film Production
Creating content with the intention of it going viral can be a strike of luck. However, if you happen to notice a digital marketing trend then you could copy the video style and create just as much success. So, how do you go about noticing a trend before it becomes...
by Leigh Diprose | Feb 8, 2019 | Film Production
There are many ways to market a product. You might like to target your customers with a humorous approach or talk to their emotions. Whatever the direction might be there is one thing you must do as a marketer, communicate your marketing message ethically. Marketing...
by Leigh Diprose | Feb 8, 2019 | Film Production
The creation of compelling content is key to customer engagement. Your two greatest content sources are photography and video. For the greatest effectively use one or both mediums on social media platforms and websites. To become an industry leader create content that...
by Leigh Diprose | Feb 8, 2019 | Film Production
What is content? Content is the type of medium that consumers seek to drive their viewing, reading and purchasing decisions online. Content can come in many forms. For example, to create content for social media you could film either a video, take some photos or...