by Jim Moustakas | Jul 20, 2026 | Corporate Video Campaigns, Video Production
What skills do video producers actually need? A video producer needs a blend of creative judgement, production planning, people management, commercial awareness and technical literacy. They do not need to be the best camera operator, editor, writer and strategist in...
by Jim Moustakas | Jul 19, 2026 | Corporate Video Campaigns, Video Production
The short answer For most corporate videos, post-production takes between one and six weeks after filming, depending on the length, complexity, stakeholder approvals and delivery requirements. A simple interview edit may be ready in a few business days, while a...
by Jim Moustakas | Jul 18, 2026 | Corporate Video Campaigns, Film Production, Video Production
01 Direct answer: custom video or stock footage? Choose custom video production when the message, people, place or product must be unmistakably yours. Choose stock video when you need fast, low-cost supporting visuals for a broad idea. Combine both when stock can...
by Jim Moustakas | Jul 18, 2026 | Corporate Video Campaigns, Video Production
Brand Storytelling Through Video Brand storytelling through video is the disciplined use of narrative, visuals, sound and editing to show what a business stands for, why it exists and how it helps people. The strongest brand videos do not simply describe products or...
by Jim Moustakas | Jul 15, 2026 | Corporate Video Campaigns, Film Production, Video Production
01 Video Production Sales Tips That Actually Grow Business The strongest video production sales tip is simple: sell the business outcome before you sell the production. A buyer is rarely purchasing cameras, edits or crew days. They are investing in clearer...
by Jim Moustakas | Jul 13, 2026 | Corporate Video Campaigns, Video Production
Direct answer: the best internal comms videos to make first The most powerful internal comms video ideas are the ones that make important messages easier to understand, trust and act on. Start with leadership updates, culture stories, onboarding explainers, change...
