by Christopher Carter | Jul 13, 2020 | Film Production, Marketing
Video marketing is an international phenomenon that should be an important part to your online business strategy, no matter where you are, whether it’s Melbourne, New York, or Sydney. Marketers can take a strategic approach to developing a video marketing strategy by...
by Christopher Carter | Jun 25, 2020 | Film Production, Marketing
The global digital population is growing day-by-day and users are actively engaged by video content across social media channels. According to Statista, 4.57 billion people were active internet users as of April 2020. As these users surf the internet, they are...
by Christopher Carter | Jun 22, 2020 | Film Production
Small to medium businesses are arguably the backbone of the Australian economy and as we become reliant more on digital systems, SME’s should look toward video to better connect with consumers. Commercial environments are becoming increasingly competitive however,...
by Christopher Carter | Jun 15, 2020 | Film Production, TV Advertising
While many Australians flock to the internet for entertainment purposes, there are still millions of viewers watching free-to-air TV. And who can blame them? Stations are still pumping out great binge worthy TV, from the Bachelor, Big Brother, MasterChef to 60 Minutes...
by Leigh Diprose | May 25, 2020 | Film Production, Marketing
So far, 2020 seems like an unrealistic situation in which everything comes to a sudden halt. The world is steadily moving towards a recession due to the lack of economic activities in this year. As the pandemic continues, businesses are gradually trying to adapt to...
by Christopher Carter | May 19, 2020 | Film Production
VIDEO PRODUCTION: USING THE POWER OF VIDEO IN A TIME OF CRISIS We have officially entered a new era due to the global pandemic of COVID-19. Responding to change our marketing strategies should adapt to follow suit. With many Australian’s stuck at home now is the best...
