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Video Production & Commercial Photography
We work tirelessly to bring to you content that will be interesting and useful at the same time.
The information we provide in our blog has been carefully researched and put together by either Jim Moustakas or specialist researchers in relevent fields.
Video Production for Change Management Communications
How large organisations can use professional video production to support change management, transformation programs, stakeholder alignment and internal adoption.
Internal Communications Video Production for Enterprise Companies
A practical guide for enterprise teams choosing a video production company for internal communications, staff messaging, leadership updates and organisational change.
LinkedIn Strategy Guide for Australian Construction Companies
Introduction: LinkedIn is Australia’s premier B2B social platform genroe.com , making it a powerful channel for small to mid-sized construction firms seeking new business. With over 15 million Australian profiles on LinkedIn smperth.com (about 63% of the population smperth.com ), your target clients – architects, developers, government project managers – are likely active there. This guide…
Unlocking the Power of Case Study Videos for Transformative Product Sales
In today’s competitive market, businesses are constantly seeking ways to build trust and authentically showcase the value of their products. Case study videos have emerged as an indispensable tool that not only tells a compelling story but also demonstrates real-life success. By presenting genuine customer experiences, these videos foster credibility and directly contribute to increased sales….
Videographers: What They Charge and What Are You Actually Getting for Your Money?
As someone who’s been in the industry for over 30 years, I can confidently say that the world of videography is as diverse as it is dynamic. Over the decades, I’ve seen videography evolve from bulky VHS camcorders to sleek, high-definition digital cameras. But one thing remains constant: the importance of capturing life’s precious moments with skill and creativity. Let’s…
Why We Prefer Not to Provide Raw Footage
In the course of our work as professional videographers, we understand that clients sometimes request access to the raw footage following a project. While this request is made with good intentions, there are several reasons why we do not typically hand over the unedited material. Below, we outline the key factors behind this approach. Maintaining a High Standard of Quality Raw footage represents…
Lens Conversion Chart – Super 35mm – Full Frame
This chart will help you understand how each lens behaves on a Super 35mm sensor compared to a full-frame sensor conversion chart. Lens Focal Length (Mounted on a Super 35mm Camera) Equivalent Focal Length (Full-Frame) 33mm 49.5mm 35mm 52.5mm 45mm 67.5mm 50mm 75mm 65mm 97.5mm 85mm 127.5mm 100mm 150mm 125mm 187.5mm
The Power of Corporate Videos: How Video Production Drives Business Success
In today’s digital age, video has become an incredibly powerful tool for businesses to connect with their audience and drive success. From captivating explainer videos to engaging product demonstrations, the impact that well-executed corporate videos can have on a company’s bottom line should not be underestimated. By harnessing the power of visual storytelling, businesses can…
The Ultimate Guide to Choosing the Best Video Production Company for Your Next Project
Are you ready to create a high-quality video that will captivate your audience and drive results? Choosing the right video production company is a crucial decision that can make or break your project. With so many options out there, how do you find the best video production company fit for your needs? In this ultimate guide, we will walk you through the process of choosing the best video…
Unveiling the Power of Business Photography: How Stunning Visuals Can Transform Your Brand’s Identity
In today’s visually-driven society, the power of business photography cannot be underestimated. With just a single image, you have the ability to captivate your audience, communicate your brand’s values, and connect on a deep, emotional level. Stunning visuals have the power to transform your brand’s identity and set you apart from the competition. A well-executed photograph…