Are you shooting your next video marketing campaign anytime soon? Maximise your impact by creating a bespoke yet effective storyboard for your project. Storyboarding is an essential requirement of the storytelling process. Storytelling is a definite way a marketer can...
Video marketing is an international phenomenon that should be an important part to your online business strategy, no matter where you are, whether it’s Melbourne, New York, or Sydney. Marketers can take a strategic approach to developing a video marketing strategy by...
The global digital population is growing day-by-day and users are actively engaged by video content across social media channels. According to Statista, 4.57 billion people were active internet users as of April 2020. As these users surf the internet, they are...
Small to medium businesses are arguably the backbone of the Australian economy and as we become reliant more on digital systems, SME’s should look toward video to better connect with consumers. Commercial environments are becoming increasingly competitive however,...
While many Australians flock to the internet for entertainment purposes, there are still millions of viewers watching free-to-air TV. And who can blame them? Stations are still pumping out great binge worthy TV, from the Bachelor, Big Brother, MasterChef to 60 Minutes...
So far, 2020 seems like an unrealistic situation in which everything comes to a sudden halt. The world is steadily moving towards a recession due to the lack of economic activities in this year. As the pandemic continues, businesses are gradually trying to adapt to...
